by Bruce Baker | Oct 20, 2020 | General
Let the hate mail begin! The “sell me this pen” exercise is one of the most lamented tests in sales. People will bellow and wail about how it’s insulting, out-dated, and irrelevant. In some cases..they may be right. However, like most things, it’s a...
by Bruce Baker | Oct 18, 2020 | General
Recently, I was the victim of a walking, talking brochure. A sales rep and I met at a local restaurant to see if there was a way to work together. Without warning, I was swept away by an apocalyptic tsunami of his product knowledge. As I was...
by Bruce Baker | Oct 17, 2020 | General
‘The Customer Comes Second: Put Your People First‘- Hal Rosenbluth, Rosenbluth International Any organization’s sustenance in the market is significantly dependent upon acceptability amongst its takers. Therefore it needs to constantly grow to be at par...
by Bruce Baker | Oct 16, 2020 | General
Finding the right talent for your business is a pressing issue every CEO and manager faces today. In today’s highly competitive talent markets, people are without doubt the most valuable resource in any organization. Though the pool of qualified and experienced...
by Bruce Baker | Oct 15, 2020 | General
Whether you are the HR manager or the CEO of your company, managing employees is not something you can ignore. You need to be aware of the toughest employee management problems you could face at the office. Drawing from my own experience, here’s a run through of the 4...